Choose and personalize your cosmetics

Knowing your skin type

The aim of MADY's personalized cosmetic care is to tailor your treatment to your skin type. To do this, you need to know your skin type! Below, we'll explain the characteristics of each skin type and the MADY skincare product that's right for it.

But first, a little physiological information is in order. Cosmetic skin care provides everything your skin needs to protect it from premature aging and other external aggressions. These products are suitable for all skin types, complexions and genders. In fact, all human beings have skin of the same quality.

Different skin colors have an epidermis, a dermis and a hypodermis. The composition differs according to the amount of melanin.

Last but not least, there is no gender difference in skin. Gender has no influence on skin quality, so a skincare product cannot be adapted to one gender more than another. What we want to emphasize at MADY is the inclusiveness of our brand. We prioritize skincare based on your skin's needs, rather than on a single skin color or gender.

How to choose your base?

• Face •

Light texture

Your skin tends to shine quickly, and imperfections may be present. It tends to be oily and supple.

Semi-light texture

Your skin tends to be shiny on the T-zone and sometimes dry on other areas, depending on the season. It tends to be combination skin.

Rich texture

Your skin is often tight and prone to dehydration. It tends to be dry and sensitive.

• Body •

Body lotion

To rebalance your skin, this fluid, velvety texture will sublimate your body.

How do you choose your active ingredients ?

Hydrate-me*

Your skin often feels tight or sometimes it is dry, or even atopic. It may have red patches, eczema, and it needs a hydrating boost.

Nourish-me*

Your skin is lacking in nutrition, or atopic, it often or sometimes feels tight, it may have red patches or eczema, it lacks suppleness and elasticity.

Glow-me up

Your skin needs a boost of radiance, a healthy glow, because your complexion is gray and dull.

Rejuvenate-me

Your skin needs a complete antioxidant cocktail to protect, nourish and moisturize it. It shows the first signs of ageing, small fine lines in the outer corner of the eyes.

*For the body lotion, choose between HYDRATE-ME and NOURISH-ME active ingredients.

How to choose your fragance ?

At MADY we offer two fragrances with different intensities that we rate out of 5.
The more flowers, the more intense is the scent. These fragrances have different notes. To help you make the right choice, we've created olfactory pyramids for each fragrance, showing the stages in its evolution over time.
But first, let's take a look at what a base note, a middle note and a top note mean.

The top note : It's the first impression, the first scent you smell. It's very light and volatile, evaporating and lasting only a few seconds or minutes. Most often, these are fresh or green notes.
The heart note : It reveals the fragrance's true personality, prolonging the freshness of the top note and making the transition to the dense base note. These notes last for a few hours on your skin.
A background note : It comes last and lasts for a long time. It mingles with the scent of our skin to create an emotional attachment, and also constitutes the character of the fragrance.

Creamy gourmet Almond fragance

Milky notes of sweet almond on a sweet vanilla base, for a real gourmet pleasure.

Fragrance intensity

Almond pulp
Almond milk
Vanilla base, Candy sugar

Creamy delicacy

Neutral scent, with refreshing floral notes, for gentle pleasure.